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LWPS Public Relations :: Blog :: Creating an Internet presence, or expanding it

July 16, 2006

If you have a website, or have added comments to blogs or discussion boards, then it is very likely that you have established an Internet presence (IP). In other words, if someone wanted to find you (and the services you offer), and they used key words (in a search engine) that you used in your website, or comments in blogs or dicussion boards, then you should see those references listed in the seach engine results. Click here to see searches I created to monitor my IP.

Your personal/professional LWPS weblog and the community weblogs you use to offer your services are excellent vehicles for promoting and expanding your "Internet presence".

You should review where you are currently marketing yourself to determine if you should add a link to one of these LWPS web sources.

For example, some of you are listed in NCDA's "Search for Counselors by State" webpage.

There are over 120 counselors listed and only about 40 have a webpage link. Note that Ed Colozzi has used his LWPS account for his website. And click this link and each of the searches within it to see how Ed's IP has grown.


Compare these to the value you receive from publishing an NCDA Career Convergence article.


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Posted by Pete Hubbard (LWPS Founder) @ LWPS Public Relations

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